Archive for the ‘Social’ Category

Social Marketing Meets Search Engine Optimization

Published by James on July 28th, 2011 - in Social

Social Media Marketing (SMM) is simply a means to engage your prospect in a more relational non-official manner while attracting link popularity as you pepper the internet with your site’s URL.

Thus far, it seems SMM and Search Engine Optimization (SEO) only meet at link popularity, but there is more. There are social sites that are being able to drive direct SE (Search Engine) traffic while still giving the usual social traffic as well as the link love that is so badly needed in the SEO. These sites are not only high in link popularity but they also highly rank within SEs by themselves. Sites like Squidoo, HubPages, ClipMarks and others will literally rank within the first pages of SEs for even fairly competitive terms in a matter of days.

Now, if you have been in internet marketing for at least 3 months that last statement should have taken you aback. In old school SEO, it took even a week just to get indexed. This basically means that from that point on, SE know that your site exists and have included it in their database. It would then take more weeks just to get listed in the SERP. And of course they will first place your site so deep in the list you will even have a problem locating it yourself. Then slowly your pages will graduate moving up in the SERP list as they attain increasing link popularity.

This process may take you a couple of months before you can see your site in the first pages of the SEs for your targeted keyword. All this time you will be receiving zero or very little traffic. A ranking position below the third page of SE listings will rarely get you any appreciable amounts of traffic.

But with some social sites this process happens in a matter of a day. You post your content and the next day you will literally find your content listed within the first pages of SEs attracting hordes of traffic. You actually get stumped the first time this happens to you if you have been marketing the old way. There is an explanation to this phenomenon.

SEs are always looking for new content to include in their results. On the other hand social sites are always churning out new content as their users blog, comment and update their profiles. So SEs camp out on these sites and slurp up the new content as it comes, indexes it and ranks it ASAP.

Just think about it, by tomorrow, today’s blog post in a social site like Xanga will be stale. So the SEs need to quickly rank this content so it can be found today. This is why they expedite the process.

Unfortunately there is a notable disadvantage with these fast SE ranking. There had to be, this is already too good to be true. With such fast ranking one could literally make truckloads of cash. The disadvantage is that these ranking go as fast as they come and here is why.

Remember that blog post at Xanga that got quickly ranked, tomorrow it is stale news. Tomorrow we will be interested with what’s new then. So the SEs quickly reduces the value to that blog post as it ranks newer post higher. Usually such content will drop down the SERP like a stone after a few days. But for those that have their SEO basics right there are ways to susutain these ranking at those high levels.

The author recomends an All-in-One Small Online Business solution by SiteSell called SBI for your small business ideas. Use it to create a website.

Article Source: Social Marketing Meets Search Engine Optimization

Best Online Business: It Should Offer Social Media Marketing

Published by James on July 27th, 2011 - in Social

Whether you are looking for the best online business to join, or are currently involved in what you feel is the best business on the internet, it should offer social media marketing support. Let’s look closer at exactly what that means.

Internet is today much more interactive than it was ten or even five years ago. Your online business should incorporate a blog into it. As a matter of fact many websites are being replaced 100% by blogs.

Search engines love blogs and they can be extremely interactive with your visitors when used correctly. If you do any type of competitive research, you will find your competitors probably already have blogs, so your online business should make one available to you. If they don’t have a blog you have a great benefit over them when setting up one for your business.

People continue to search using search engines as the number one source for information. Google of course dominates that market. However, it is amazing how quickly social communities have become one of the primary sources of searching online. It is very common that people are looking for information in social sites, like Twitter or Facebook.

This just means you need to be building online communities of your own using resources such as Twitter, Facebook, LinkedIn, and any other relevant social site you can find.

You will find that one of the most popular sources of traffic to your online business will be the social communities. You can become more proactive by making updates on a regular basis providing useful information that people respect.

When Google bought YouTube it was a clear signal for internet marketers that the importance of videos to promote a business online will be increasing. Today you can find results in the organic searches on Google and other search engines leading directly to videos placed online.

Often affiliate marketing programs or other online business opportunities offer some promotional videos you can place to your blog. You will want to carry that a step further and find ways to create your own videos or other video sites you can borrow content from.

In today’s internet marketing world it is necessary to include videos, blogs, email marketing, forum marketing, and much more social ways to build your business online. Anything you can do to develop relationships with your visitors will be a plus to your internet business.

This should give you ideas you may not have considered when looking at the best online business. Incorporating several social marketing methods to your business your chances to become a successful internet marketer will multiply.

Pasi Kaarakainen is an internet marketer. Visit his online business website or internet business blog to read more about internet marketing and tips how to build a business online ==> http://www.WealthatHomer.com

Article Source: Best Online Business: It Should Offer Social Media Marketing

Social Network Marketing – Best Strategies Are Free!

Published by James on July 25th, 2011 - in Social

Best news about creating effective strategies for social network marketing and utilizing them is they are free!

The best way to start is with article marketing. Writing articles is a terrific way to expose your products and services to internet users within online communities. You can use Google to find a number of article directories and submit to as many suitable directories as you can find. Avoid submitting identical content to number of directories and also ensure your articles are unique and will pass the muster of Copyscape website.

Blogging is another tool to educate internet users of your products and services and other business needs. You can do this by creating different blogs for networking marketing tips and for your business.

A personal blog is a wonderful way to create a personal brand, which in turn, makes it easier to market your products and services. People buy from people they like and trust. Makes sure your personal blog contains absorbing information and some captivating tidbits. This makes you stand out from the crowd..

Facebook, Twitter and MySpace are superb social networking websites to utilize to generate network marketing demands. They have a plethora of features and tools for anyone to leverage substantial benefits for marketing products and services. Do not add too many friends in a remarkably short time on these sites as your account may be disabled or may even be banned altogether for misuse and infringement of their rules, regulation and policy. It is a good idea to read through them carefully before you start utilizing them extensively.

Video marketing is another tool to promote your products and services in social media arena. With millions of visitors every day, YouTube is 3rd most visited website and the 2nd most popular search engine on the planet. Create a short video of your product and service and post them there with suitable tags. There are several other video sharing websites on you which you can post some of your unique videos.

There are many networks focused forums which you can be part. These forums are a great way to bounce your ideas, or to get ideas from other members for content to your web pages and for allowing visitors to click on your business links.

Express and present your talents in social media sites as much as possible. Some internet users enjoy talking or watching videos. And then some enjoy writing and reading. So see what your network marketing audience wants and what is your strength and build your strategies accordingly.

You will see from foregoing strategies that they cost you nothing, just some of your time and thinking what to write. Of course, persistence and focus are the most essential ingredient of successful network marketing.

Laxman Samtani is an Internet entrepreneur based in Toronto, Canada. Visit his website http://www.aff-resource.com/ and find out how you can enhance your internet marketing business.

Article Source: Social Network Marketing – Best Strategies Are Free!

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